Skip the fillers. Choose HiPP formula.
Why parents choose us
Authentic European brands, fast tracked shipping and personal support at every step.
Express delivery
From Germany to the US in just 2–4 business days with full tracking.
No extra fees
All duties and tariffs are covered by us. No hidden costs!
Guaranteed fresh
All formulas have at least 6+ months until expiration.
Feeding guide
Step-by-step instructions printed in US English with every order.
Swipe
Rated4.8 / 5based on357 reviews Trustpilot
Our products
FORMULA MADE TO HIGHER STANDARDS
Why US parents are choosing European baby formula
EU organic baby formulas are produced under strict European regulations and regularly tested for quality and safety. Certified EU organic baby formula does not contain corn syrup, hormones, GMOs, or pesticides. Compared to U.S. infant formula made under USDA Organic standards, European baby formula is viewed as having stricter regulations on ingredients, additives, and processing.
100% EU organic
EU organic formulas follow some of the strictest organic standards in the world, going beyond USDA Organic requirements in areas like ingredient sourcing and safety.
No corn syrup or GMOs
Unlike many US formulas where corn syrup and GMO ingredients are commonly used, EU organic formulas are made without corn syrup or GMOs.
No nasties
EU organic formulas are free from pesticides, antibiotics, or unnecessary additives, ensuring clean and safe nutrition for babies.
Grass-fed milk
Nutritious milk from grass-fed German cows raised on natural pastures forms the base of a naturally easy-to-digest baby formula.
REAL PARENTS. REAL FEEDBACK.
What parents say about German HiPP baby formula
Why Amy chose HiPP HA formula.
Why Lily chose HiPP HA formula.
Why Danielle chose Little Formula.
Why Ashley chose HiPP HA formula.
Why Kayla chose German HiPP formulas.
WHAT'S THE DIFFERENCE
See how German baby formula compares to US formula
No corn syrup. No GMOs. Only beneficial nurtients in organic milk from grass-fed cows on German farms. Naturally derived probiotics that support a healthy gut. These are just a few of the reasons why parents choose German baby formula instead of US formula.
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| EU organic | ||
| With brain-boosting DHA | ||
| With gut-supporting pre & probiotics | ||
| No corn syrup or GMOs | ||
| No pesticides | ||
| No hormones | ||
| Made in Germany |
No GMOs
No corn syrup
No hormones
No pesticides
No antibiotics
FORMULAS FOR EVERY NEED
Shop formula by special needs
Find the right European formula for your baby’s needs. Explore options for sensitive digestion, colic, spit-up, and feeding comfort.
For babies with allergies & sensitivities
HiPP Hypoallergenic formulas are designed for babies with allergies and sensitivities. It contains hydrolyzed proteins to help reduce allergy risk and includes prebiotics and probiotics to support a healthy gut flora.
For babies with digestive issues
HiPP Comfort formula is designed for babies with sensitive digestion. It contains hydrolyzed proteins and reduced lactose for easier digestion, helping to ease gas, colic, and constipation.
For babies with reflux
HiPP Anti-Reflux formula is designed for babies with frequent spit-up. It features a naturally thicker, creamy consistency that helps it stay down more easily, supporting more comfortable feeding and digestion.
For babies with sensitive tummies
HiPP Goat Milk formulas are designed for babies with sensitive digestion. It contains naturally gentle A2 goat milk proteins that closely resemble breast milk, making it easier to digest and helping to support comfort for babies with tummy troubles and colic.
HOW PARENTS RATE US
Parents love us!
SUPPORT FOR PARENTS
Frequently Asked Questions
Here are the questions most often asked by parents. We know choosing baby formula can feel overwhelming, but we’re here to help make it easier with clear answers and guidance you can trust.
Secure payment
Is my payment information secure?
Yes. All payments are processed through secure, encrypted systems to ensure your personal and payment details are fully protected at every step.
Can I choose a fast and easy checkout option?
Yes. In addition to credit cards, you can use Apple Pay, Google Pay or Paypal express checkout for a quick and seamless checkout experience.
Please make sure to carefully check your shipping address before completing checkout, as many customers have saved or outdated addresses in express checkout options.
What payment methods do you accept?
We offer several secure payment options for your convenience, including credit card, PayPal, Apple Pay, and Google Pay.
Shipping & tracking
Can I have my order delivered to a FedEx pickup location?
Yes. Once your order has shipped, you will receive a FedEx tracking link in your shipping confirmation email. Open the tracking link to manage your delivery preferences, including selecting a convenient FedEx pickup location. If you are away, you can also choose a vacation hold for your shipment.
Can I have my order delivered to a PO Box?
No, we do not deliver to PO boxes. Please provide a physical street address to ensure successful delivery of your order.
Do I need to pay for express shipping?
We offer free express shipping on orders over $150. For orders under $150, express shipping costs $19.95.
How do I track my order?
Once your order has been shipped, you will receive a shipping confirmation email and SMS containing your FedEx tracking number and direct tracking link to your order, so you can easily check the latest delivery updates anytime.
How long does shipping take?
We aim to dispatch your order within 24 hours of it being placed. Once shipped, delivery from Germany to the USA takes 2–4 business days, depending on your location.
Please note that we don’t ship on weekends or German national holidays.
Where do you ship from?
All orders are shipped from our warehouse in Berlin, Germany. Our climate-controlled facility is regularly inspected and maintained to meet strict food safety and quality standards, ensuring your formula is stored under optimal conditions before shipment.
Customs
Do I need to pay duties or tariffs?
No! All customs duties and tariffs are prepaid by us. You only pay the price you see at checkout. Enjoy smooth, worry-free shopping with no hidden costs.
What should I do if I receive a customs bill from FedEx?
If you receive a customs or duties bill from FedEx, don't worry. In the rare event that this happens, simply send a copy of the bill (including all pages) to our customer support team, and we'll take care of it as quickly as possible.
These situations are uncommon, and you can rest assured that we handle customs-related issues on your behalf.
Baby formula & product safety
What kind of specialty formulas do you offer?
We offer two specialty formulas:
- HiPP Comfort formula is for babies with digestive troubles, unregular bowel movements, gas, constipation, and colic issues.
- HiPP Anti-Reflux formula is for babies with regurgitation issues and spit-up.
How should I store formula and how long can it be used after opening?
Please store formula in a cool, dry place indoors, away from heat sources and sunlight. Please also do not store opened formula in the refrigerator, as the powder can become damp and spoil there. Never freeze formula. Properly storing formula can help ensure it remains fresh and safe until the expiration date on the packaging! Opened milk formula should be used within three weeks.
Does the formula come with a scoop?
To ensure correct proportions, every one of our formulas comes with a manufacturer-provided scoop. Please only use the provided measuring spoon to dose in the proper quantities, ensuring your baby always receives the appropriate nutrients.
How do I check the batch number of my formula in case of a recall?
Every formula order comes with a batch report showing the batch number and expiration date. You don’t need to do anything — we archive all batch numbers and, in the unlikely event of a recall, we will contact affected customers directly. We provide this extra level of transparency for your peace of mind. To our knowledge, no other online formula shop offers this.
What's the differnce between HiPP Combiotik German and Hipp Combiotik Dutch?
The German and Dutch HiPP Combiotik ranges differ only in 1) packaging and 2) starch content:
- Packaging
The Dutch version comes in 800g metal cans, while the German version is packaged in 600g sustainable cartons.
- Starch content
The Dutch range is completely starch-free in every stage. The German range mostly contains starch, but some stages are also starch-free and are equivalent to the Dutch version:
- HiPP Combiotik PRE German → starch-free (equivalent to Dutch Stage 1)
- HiPP Combiotik Stage 1 German → contains starch
- HiPP Combiotik Stage 2 German→ contains starch
- HiPP No Starch Combiotik Stage 2 German→ starch-free (equivalent to Dutch Stage 2)
- HiPP Combiotik Stage 3 German→ contains starch
We only sell the German version. Please note that both the Dutch and German versions are produced at the same manufacturing facility in Germany.
If you need help choosing the right formula for your baby, please contact our customer service team for a personalized recommendation.
Where are our products sourced from?
Our products are sourced directly from the manufacturers or official wholesalers, ensuring freshness and authenticity. Made with clean ingredients and fully following strict EU standards, you can feel confident in every purchase for your baby.
Where do I find the English feeding guide?
Every order comes with a printed feeding guide in English! So you can be confident in feeding your baby the correct amount of formula!
Where do I see the expiration date of the formula?
The expiration date is printed on the bottom of the formula container in German date format (DD/MM/YY, for example: 31/12/26 = 31st December 2026).
We guarantee a minimum of 6 months of shelf life on all formula you receive, although most products have a much longer expiration date. You can view the current batch expiration date on each formula product page.
Why is German formula considered the gold standard in infant nutrition?
German formulas, like HiPP formulas, have decades of trust with parents worldwide. They are made under strict EU organic standards, which are stricter than USDA organic, and are known for rare or no recalls. German formulas are based on the latest scientific research and contain no harmful ingredients such as corn syrup, artificial flavors, pesticides, antibiotics, or GMOs.
This combination of safety, quality, and science is why many parents and pediatricians worldwide consider German formula the gold standard for babies.
Redeem coupons & store credit
How do I redeem a coupon or store credit?
You can apply your coupon code directly at checkout in the designated “Add discount” field.
To use store credit, simply log in to your account or enter your email address at checkout. Your available store credit will then appear automatically, and you can apply it toward your order before completing payment.
Refund & returns
Can I return the products?
Unfortunately not. Our Baby formula and foods are hygienic and perishable food products that can not be returned. If we were to accept a return, we would be unable to verify its authenticity, putting all other customers at risk. We only sell baby food products delivered directly from the manufacturer or designated wholesale distributor.
How do I cancel my order?
If you wish to cancel your order, please contact our customer service via our help desk (see the lower left corner where it says “Help”) within 30 minutes.
We cannot guarantee a refund if you do not contact us within 30 minutes of your purchase. Our warehouse aims to pack and ship orders as quickly as possible to meet delivery deadlines.
Please note: A 5% cancellation fee applies to canceled orders, as the payment providers charge non-refundable payment processing fees that are not returned to us when a refund is issued. This fee simply helps cover those costs and is not a source of profit for us.
Is the formula still OK to use if the carton package is dented?
If only the carton or outer packaging is dented or damaged, and the silver foil seal is intact and has not been punctured, the product is perfectly safe to use.
If your formula arrives so badly damaged that it is leaking or the contents are spilling out, please take clear photos of the damage immediately. Do not throw away the damaged product until you have submitted a refund request to our customer service team and received approval.
Please include sufficient photos showing the damage, the product, and the packaging with your claim. If you are unable to provide enough photos or cannot provide any photos at all, we will not be able to approve a refund or send a replacement.

